Stay Anchorage

Privacy Policy

Last updated: October 23, 2026

ATW Properties, LLC (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website or book our properties.

1. Information We Collect

1.1 Personal Information You Provide

When you make a booking, we collect:

  • Name, email address, phone number
  • Payment information (credit card or bank account details)
  • Government-issued ID for verification purposes
  • Emergency contact information

Government-issued ID is used only to verify your identity, confirm that it matches the reservation, and keep a record of that match in case an issue arises with the stay. It is not used for marketing or any other purpose.

1.2 Automatically Collected Information

When you visit our website, we may collect:

  • IP address, browser type, device information
  • Pages visited, time spent on pages
  • Referring website
  • Cookies and similar tracking technologies

2. How We Use Your Information

We use collected information to:

  • Process bookings and payments
  • Communicate about your reservation
  • Verify identity and prevent fraud
  • Send booking confirmations and receipts
  • Improve our website and services
  • Comply with legal obligations
  • Send specials and announcements, only if you opt in (see Section 2.1)

2.1 Specials and Announcements

We email specials and announcements only to guests who ask for them: by checking the optional box “Send me occasional specials and announcements” at checkout or on our contact form (it starts unchecked), or by signing up in our email pop-up. Booking a stay, sending us a message, or joining a date waitlist does not sign you up. We never sell or rent your information, and we never share it with third parties for their own marketing. Every marketing email includes an unsubscribe link.

Unfinished bookings. If you type your email address into checkout and leave before the booking is complete, we may send a few reminder emails about that booking (no more than four), each with an unsubscribe link. They stop when you book or unsubscribe.

3. Information Sharing and Disclosure

We do not sell your personal information for money. Some of the analytics and advertising tools listed in Section 3.2 may count as “sharing” or “targeted advertising” under certain state privacy laws — Section 4 explains how to opt out. We may share your data with:

3.1 Service Providers

  • Payment processors (credit card and ACH processing)
  • Property management software (booking and reservation management)
  • Email and messaging services (booking and stay communications)
  • Website hosting providers

3.2 Analytics and Advertising Partners

This site may load the following third-party tools, which can set cookies or similar identifiers and may collect information about your online activities over time and across different websites:

  • Meta Pixel: advertising measurement (including measuring bookings that came from Meta ads)
  • Microsoft Clarity: site usage insights, heatmaps, and session recordings
  • Google Analytics 4: traffic and conversion measurement (with Google Consent Mode); loaded only if enabled on the site
  • Vercel Web Analytics and Speed Insights: page-view and site-performance measurement from our hosting provider; loaded unless you opt out or your browser sends GPC

When enabled, we may also report completed bookings and inquiries to Meta and Google from our servers, so that advertising results can be measured. We do not send these reports for visitors who have opted out.

Some of these tools may count as “sharing” of personal information or “targeted advertising” under state privacy laws. You can opt out at any time using the “Do Not Sell or Share My Personal Information” link in the footer of every page (see Section 4).

3.3 Legal Requirements

We may disclose information if required by law or to:

  • Comply with legal process or government requests
  • Enforce our Terms of Service
  • Protect our rights, property, or safety
  • Prevent fraud or security threats

All the above categories exclude text messaging originator opt-in data and consent; this information won't be shared with any third parties.

4. Do Not Sell or Share My Personal Information

You can opt out of analytics and of the sharing of your data with advertising and analytics partners at any time — use the “Do Not Sell or Share My Personal Information” link in the footer of every page, or the button below:

Your choice is saved in your browser for one year, after which we ask again. Opting out does not affect your ability to use the site or book, and we do not discriminate against visitors who exercise their privacy rights.

5. Opt-out preference signals (Global Privacy Control) and Do Not Track

If your browser or extension sends a Global Privacy Control (GPC) signal, we treat it as a request to opt out of the sale or sharing of your personal information and of analytics and advertising tracking for that browser. This is applied automatically: when we detect the signal, the tools listed in Section 3.2 are switched to their opted-out state (they do not load, or, for Google Analytics, run with storage and advertising consent denied), our own first-party measurement of visits and checkout steps is not recorded, and server-side conversion reports are not sent, with no further action from you. Booking and checkout records needed to run your reservation (including an email address you choose to type into checkout) are still kept.

There is no common standard for how websites should respond to “Do Not Track” browser signals, so we do not respond to Do Not Track separately. We honor Global Privacy Control instead.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal data. Payment information is encrypted using industry-standard SSL/TLS protocols. However, no method of transmission over the Internet is 100% secure.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically:

  • Booking records: 7 years (for tax and legal compliance)
  • Payment information: As required by payment processor and applicable law
  • Marketing communications: Until you unsubscribe

8. Your Choices

You can:

  • Unsubscribe from marketing communications at any time (every email includes an unsubscribe link)
  • Ask what we have: request a summary of the personal information associated with your bookings
  • Request correction or deletion: we will honor reasonable requests, except where we must retain records for tax, payment, or other legal obligations

To make a request, use our contact form. We respond to verified requests within a reasonable time.

8.1 Text Messaging

If you opt in, Stay Anchorage may send transactional and customer-care texts about inquiries, bookings, payments, check-in, and your stay. Message frequency varies and message and data rates may apply. Reply STOP to opt out or HELP for help. Opting out of texts does not affect essential communications sent by another method.

9. California Residents

If you are a California resident, you have the right to know what personal information we collect, use, and disclose; to request deletion of your personal information; to request correction of inaccurate information; and to opt out of the sale or sharing of your personal information (see Section 4). We do not sell personal information for money. To make a request, use our contact form or call (888) 413-STAY. We may need to verify your identity before acting on a request, and we may keep records we are legally required to keep. We will not discriminate against you for exercising these rights.

10. Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your preferences, including your privacy choice itself (stored in your browser's local storage and a first-party cookie)
  • Analyze website traffic and usage
  • Measure the effectiveness of our marketing, including which campaign or referring site led to a booking

Analytics and advertising cookies and scripts are on by default and are switched off when you opt out (Section 4) or your browser sends Global Privacy Control (Section 5). You can also control cookies through your browser settings. Disabling cookies may affect website functionality.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these sites. We encourage you to read their privacy policies.

12. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.

13. Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated “Last updated” date. We encourage you to review this policy periodically.

14. Contact Us

For questions about this Privacy Policy or our data practices, contact: